Success Stories

We optimized web and app conversions in a single flow through TikTok and Adjust integration, accelerating the transition from mobile web to app. This resulted in a 36x increase in conversion rate, a 23x improvement in ROAS, and a 96% reduction in CPA.

Arçelik & Beko implemented TikTok Events API through SignalSight CDP to enable accurate tracking and optimize Video Shopping Ads campaigns. This resulted in +21% Events Match Rate, +8% ROAS, and -13% CPA with improved audience segmentation.